Originally published in the 30th Anniversary Issue of SNOWBOARDER Magazine, Mountain GOATS celebrates the most influential snowboarders of the last thirty years (1987-2017), otherwise known as the Greatest Of All Time list. With over 70 men and women riding into the ranks of the Mountain GOATS, check back as we release their bios and celebrated accolades over the course of the next few weeks!
Mountain Goat: John Jackson
John Jackson is every big mountain's dreaded foe, both literally and figuratively. At the turn of the millennium, John J. began making quite a name for himself in front of the lenses of the infamous Hatchett brothers and their production company Standard Films. During this tenure, it is widely regarded that John J. was one of the most underrated riders on the planet, and while his parts put him on the fringes of the upper echelon of pro riding, he had yet to truly break through as one of the premier riders on earth.
Then, John signed with Forum Snowboards and everything changed. By locking down back-to-back enders in Fuck It and Forever Mr. Jackson earned himself the title of SNOWBOARDER Magazine's Rider of the Year in consecutive seasons. He followed up that momentum by teaming up with Travis Rice in Haines, Alaska in Travis's third film, The Art of Flight to put on what was at the time—and still may be—the heaviest session that has ever gone down in Haines. To make matters even better for John, he was the standout in that session, which is nearly impossible when strapping in next to Rice.
In his decade-and-a-half in snowboarding culture, John J has helped rewrite the book of snowboarding in both the park and big mountain arenas, but he's done it his way, on his terms, in true John J. fashion, and that's exactly why he's one of the most influential riders of the last thirty years.
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