adidas Snowboarding in Quebec—A Winter Recap with Louif Paradis

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"At one spot near Quebec we had to build this whole elevated platform/berm/jump thing to make the idea work. We scavenged for pallets and cardboard strips and used a lot of branches to form the berm as snow in the immediate surroundings was pretty scarce. It was probably the craziest thing I have ever built to make a spot work. It looked totally insane, and it worked."- Phil Jacques

adidas Snowboarding in Quebec—A Winter Recap with Louif Paradis

In this four-part web series, we will be featuring a trip-by-trip, location-based story accompanied by photos and quotes from the snowboarders that Louif hand-picked to join him this past season. Enjoy. – T. Bird

Photos by Oli Gagnon.


Louif Paradis, Quebec City. p: Oli Gagnon


Louif Paradis, Quebec City. p: Oli Gagnon


Alternate angle. Louif Paradis, Quebec City. p: Oli Gagnon


Louif says, "We first started in Quebec because there wasn't really any snow in most places and I have always wanted to be home for Christmas, and so we just kind of kept it local and there was a good amount of snow."

The opportunities afforded by Quebec City are endless, and Louif knows it like the back of his hand, so when the snow's good, it's a veritable gold mine of potential footage, which is why he chose Quebec to stack clips. QC is a lock for quick and easy strike missions and an opportunity to mix in younger French Canadian riders in order to involve them in the film but also to give back a little bit to the culture that helped raise him.


Louif looking right at home. p: Oli Gagnon


Taking the high road. Louif Paradis in Quebec City. p: Oli Gagnon


"A couple years ago I told Louif that if he was to ever make his own project, I’d like to help out like I have been doing with Jess Kimura for the last few years, so I guess he found some strings to pull on to have me around all season. Officially speaking, I was filming 'behind the scenes' footage but I think I ended up being more useful with my shovel than anything,"- Ben Bilocq. Louif Paradis had plenty of shovels to pass around. p: Oli Gagnon


Watch Beacon on iTunes today!

"We had quick appearances from Mammouth Durette and Frank Bourgeois. Unfortunately, I hit up Mammouth and Frank a little late in the season, but they still had some energy left. Frank Bourgeois did maybe the craziest thing I've seen. He basically went from uptown Quebec to downtown Quebec, haha. It was pretty sick." For Frank, riding with Louif was a sort of bucket-list item, as he's been studying Lou for years now. "I've been looking up to this guy since Sugarshack's Bandwagon. It was an honor to go help him and ride with him," says the young Quebecois phenom.


“Louif sent me a message and I called him. He asked if I was interest to come help and vice-versa. I was totally down, I’ve been looking up to this guy since SugarShack’s Bandwagon. It was an honor to help and ride with him,” – Frank Bourgeois. p: Oli Gagnon


Louif's lifelong buddy and Déjà Vu and Encore co-star Phil Jacques was also there, and according to Lou, "I've always been a big fan of Phil's riding. He's super precise and light with it. He has good style and he's my homey from Quebec, and I wanted some of my local dudes with me in the project. But yeah, he's a super powerful guy and he always looks really good when riding downhill." Phil exclaims that he's always enjoyed riding with Louif because they've simply worked together for so long and see many aspects of filming and working in the streets in a similar light. "I love riding with Louif. I know how he operates and he knows how I do, so we work well together. It's also always inspiring to see what ideas he'll come up with for spots and tricks and then make them happen."


"I love riding with Louif. I know how he operates and he knows how I do as well. I think we work well together. It’s always inspiring to see what ideas he’ll come up with for spots and tricks and then make them happen,"- Phil Jacques. p: Oli Gagnon


"I ended up filming with him kind of early in the winter. We explored a town we had never really spent any time in and it turned out to be pretty cool. It was super cold and there was just enough snow on the ground to make things work. We shoveled a ton during those few days there and it was well worth it. I also hit a few spots with him more towards the end of the season around Quebec City."- Phil Jacques.


Check out the full movie, Beacon, here!